2023-2024 University Catalog 
    
    Feb 28, 2024  
2023-2024 University Catalog
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MK401 - Sales Management


Review and analysis of approaches to planning, organizing, training, developing, compensating, directing, and controlling the sales force in support of marketing objectives. Use of case materials.
Prerequisite(s): MK351  . All prerequisites must be passed with a C or better.
Lecture Hours: 3 Lab Hours: 0 Credits: 3
History: MKT401, AGR401



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